Lips oils are the new IT beauty item and here is why…

I bet 10 years ago or even 5 years ago we didn’t think much of applying oil on our lips. The only place needing to be oiled would be our hair. With ingredients in the beauty world changing light years ahead, opening up a whole new spectrum. From lip glosses to the matte hype, sheer, demi matte and now lip oils!
Lips oils are the new IT beauty item, with the OG Dior glow lip oil being every beauty guru’s favorite, rare beauty’s soft pinch lip oil has now created a bigger buzz.
A lip oil is more or less between a lip gloss and lip balm and contain more oils that hydrate and condition the lips. They come in shades or clear formulas to give a smooth, glamourous finish to the lips. With the product trending on TikTok and on social media, beauty gurus globally & locally are raving about the jelly like lip oil, so we are on a mission to dig deeper and find out more.
Rare Beauty’s Success
Selena Gomez’s beauty brand has captured a huge chunk of the beauty market globally. With Selena’s unshakeable fandom and high product standards and quality, there’s no reason to disagree with the success Rare Beauty has achieved.
Why Oils Could Be Your New Fav
If you do not like the stickiness of a lip-gloss, dryness of the matte lipsticks, lip oils could be your new FAV. The smooth luxurious texture that just slips on your lips with a gorgeous tint of color. With multiple nourishing ingredients and beautiful shades, who doesn’t love makeup with skincare benefits?
The Brand Lip Oil Analogy
The brand describes it as “an innovative lip jelly that transforms into a lightweight oil, starting off glossy, then leaving lips tinted while staying comfortable—never sticky—all day.”
It is available in 8 shades and is cruelty free, vegan and suited for sensitive skin. Made with jojoba and sunflower seed oil, it instantly hydrates and nourishes for soft, smooth lips that feel moisturized all day.
Shades To Buy
The brand has listed these stunning 8 shades on their website. The shades are for all skins and likings!
Available 8 shades:
Serenity – warm rose
Affection – muted berry
Happy – cool pink
Joy – muted peach
Delight – rose brown
Hope – nude mauve
Wonder – rose mauve
Honesty – nude brown
Users have said it makes lips smooth with a healthy texture, moisturized all day, lightweight without the stickiness.
The Star Ingredients
- Jojoba seed oil – “moisturizes and creates a protective barrier over lips to lock in hydration”
- Sunflower seed oil – “antioxidant-rich; soothes & protects from environmental stressors”
“This lip oil is long-wearing and leaves lips with a soft stain for all-day wear, it doesn’t budge”
Selena Gomez
We made sure to find out more about the Lip Oil hype and here are some more viral lip oils on we found through our search:
Dior Glow Lip Oil

The Dior Lip Glow Oil is available in 10 shades, delivering high glossy shine while softening the lips with cherry oil. It is considered a holy grail product all over the internet. The cherry oil protects your lips and conditions them while providing color that just makes your lips glow!
As per tiktok numbers, the hashtag #diorlipoil currently has nearly 123 million views so that itself is a testament to the product’s OG status.
Clarins Lip Comfort Oil

With a plant based formula containing organic sweetbriar rose oil, jojoba oil and hazelnut oil, the clarin’s lip oil is supremely hydrating and feels like a really nourishing lip treatment. It comes in eight fabulous shades which apparently adapt to your own lips for a custom shade. With opalescent shine, you can apply it over lipstick or wear it alone for plump, juicy lips.
Gisou Honey Infused Lip Oil

A clear lip oil with it’s main ingredient being Mirsalehi Honey which is said to be highly rich in vitamins, minerals and amino acids. Meant to be super nourishing, the Gisou lip oil heals and is a powerful anti-oxidant. It also contains hydrating and plumping Hyaluronic Acid. It’s the perfect glazed look for your lips.
You can try these viral lip oils and experience what all the hype is about and transform your lips into the smoothest they have ever been.