Coke Studio’s mega-hit song ‘Piya Piya Calling’ has everyone grooving to the rhythm with the Quick Style dance troupe and is nominated for the Song of the Year at the prestigious P3 Gold Awards in Norway! This international recognition highlights the global appeal and cultural fusion present in the track.
The P3 Gold Awards is a prestigious event hosted by P3, Norway’s biggest radio channel. The awards celebrate outstanding achievements in music, with a focus on recognizing and honoring the best songs, artists, and musical projects of the year. Winning a P3 Gold Award is a significant accomplishment, reflecting both popularity and artistic excellence.
The Global Impact of ‘Piya Piya Calling’
Zulfiqar Jabbar Khan, popularly known as Xulfi, shared the exhilarating news on his Instagram story as the producer and curator for this season of Coke Studio. He explained, “P3 is Norway’s biggest radio channel,” underlining the significance of this nomination. Fans and music enthusiasts around the world responded to Xulfi’s announcement with widespread excitement.
The song, which has amassed over 14 million views on YouTube, is a remarkable collaboration featuring the Norwegian musical duo Karpe, singer Delara, and Pakistani singer Kaifi Khalil. The Quick Style dance group, founded by Norwegian Pakistani twins and their Norwegian Thai childhood friend, added a vibrant touch to the music video, making it a visual and auditory delight.
‘Piya Piya Calling’ embodies a multilingual fusion of cultures and rhythms, capturing the hearts of fans in Pakistan, Norway, and beyond. This eclectic mix has not only made the song a fan favorite but also a symbol of cross-cultural collaboration.
Xulfi’s Heartfelt Message
Expressing his gratitude and amazement, Xulfi wrote, “We didn’t know this timeline could exist in our lives. But I believe when you push boundaries for and through art and love, the universe responds with some art and love of its own too.” He thanked fans for their unwavering support and shared a link for them to vote for the song.
Adding to its list of achievements, Coke Studio submitted ‘Piya Piya Calling’ as one of the three Season 15 songs for consideration in the Best Global Music Performance category at the Grammy Awards. This milestone marks another significant step in bringing Pakistani music to the international stage.
Xulfi encouraged fans to continue supporting the song by voting, emphasizing the power of art to transcend borders and unite people through a universal love for music. “Thank you for your love for art that culminates in new beautiful things every day,” he expressed, showcasing his appreciation for the global community of music lovers.
Listen To Piya Piya Calling Here!
‘Piya Piya Calling’ continues to break barriers and connect audiences worldwide with its infectious beats and rich cultural tapestry. This nomination at the P3 Gold Awards not only showcases the song’s global impact but also highlights the incredible talent and creativity within Coke Studio’s collaborations. As fans rally to vote, the song’s journey exemplifies the universal power of music to bring people together.
